How to Super-Charge Your Marketing Strategy with Geosocial Data

Location impacts nearly every consumer-focused business. This is particularly true for retailers, restaurants, and consumer goods companies. We have explained in other posts how important it is to ...
Griffin Morris Oct 12, 2018

The Missing Criteria in Retail Site Selection

Site selection is a critical location decision, especially for retailers and restaurants. Criterias and checklists are typically developed by chains to maximize success, but despite locations ...
Marco Triglia Oct 09, 2018

Monday Map #10: Classic Male Interests in Cleveland

Classic male interests…. Well when I, a female, think of “classic male interests”, especially in the Cleveland area, my immediate understanding is solely based around growing up with an older brother ...
Miranda Foust Sep 10, 2018

The Essential Guide to Geosocial Data

Introduction Location intelligence is vital to the function of private and public entities. Modern technology now allows for more location data to be created and captured than ever before. Geosocial ...
Will Kiessling Sep 05, 2018

Monday Map #9: Passion and Loyalty in Columbus

I'm a huge fan of singer-songwriter, Ben Rector. I've listened to every song he's ever released, been to multiple concerts (and have tickets to another upcoming show), follow his daily life on ...
Jimmy Chase Aug 27, 2018

Monday Map #8: The Exclusives of Miami

“What’s the Hi sign? …. wrong sign Porky”. I’ve always loved the quirkiness, humor, and the underlying message involved in 1994 version of the Little Rascals.  And to be honest, when I thought of the ...
Miranda Foust Aug 20, 2018

Monday Map #7: Complainers of Detroit

At some point, we've all run into an "Eeyore:" a gloomy, pessimistic person who is fixated on their problems. Their world is grey, the glass is always half empty, and nothing ever seems to go right ...
Jimmy Chase Aug 13, 2018
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